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Nintendo's first cartridge console reached Japanese shops with custom graphics hardware, controllers wired to the case and a small library of arcade conversions. Tight licensing and strong in-house games made it dominant.
A single machine restored order to a chaotic business. By owning manufacturing and approval, Nintendo kept a baseline of quality and matched supply to demand, exactly the discipline the American market had lacked. The hardware also proved a console could stay competitive for years if its software kept improving.
