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Nintendo's cartridge handheld had a drab monochrome screen and modest hardware, but it ran for hours on ordinary batteries and cost little. Bundling Tetris brought in adults, and it outsold flashier color rivals for years.
Portable gaming became a mass market rather than a novelty, and it did so by prioritizing what players actually needed on a bus. Pairing accessible software with modest hardware is one of the industry's most-cited counterexamples to the assumption that the strongest specifications win a generation.
