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Sega's 16-bit console reached Japanese shops built around a processor family familiar from arcade boards and workstations, giving it a clear technical lead over the aging incumbent and setting up the era's fiercest rivalry.
Arriving well before Nintendo's answer gave Sega roughly two years of genuine technical superiority, which it converted into market share in the West. The machine made head-to-head console competition real, and the marketing habits it encouraged still shape how hardware generations are argued about.